Earlier today I was browsing
Facebook like I normally do, just to see what everyone else in the Real Estate blogging world was doing, when I came across
this group. I found it to be a fairly interesting concept, so I did some additional research on the matter. It seems that people are using sites like
Moniker.com to "flip" domain names.
No, I'm not kidding. Apparently there is a broad and vast market for domain names. Not surprisingly, either. I recently had a client who badly wanted to buy
NaplesRealEstate.com, and of course, it was not available. She was able to find other domain names that were suitable to her needs, so it all worked out.
With the recent flux in
SEO concerns, people are buying up domain names by the dozens just to keep their competitors from owning them. It's getting cut-throat out there, too! Since we're based in Fort Myers, FL, we have a lot of clients that are selling in Fort Myers, Naples, and other Southwest Florida communities (we do have clients all over the world as well, but I can't speak on their behalf since I don't see as much of the competition in other parts as I do in my own backyard). With our clients alone, I see the need for better and more keyword-rich domain names, simply to improve their
searchability (is that a word?). So I know real estate agents all over the world are dealing with this issue too.
I find it fascinating that the market for a non-tangible item is so hot! It seems that the domain name market is most definitely a seller's market right now. So if you have domain names that don't benefit you (based on your keywords), and you don't want to hold onto them any longer, you could potentially turn a profit. There is always somebody, somewhere, that wants what you have.
Labels: Domain Names, News, Real Estate Blog
